In order to get air flowing through your Air Max seat, you'll need to add some sort of blower. This blower kit comes with most of what you need to get your backside cool in the car. 

You'll get everything you see here, including a 12v blower, 48" of air hose, a basic filter, a manifold for connection to the seat and a blanking plug. NEW: You'll also now get the 3D Mesh Back Pad as well when you buy the DIY Kit.